Services

01

Writing

Publications

With a strong design background, I specialise in writing compelling content, including home tours, blog posts, trends reports, decor deep dives, and artist features for several magazines/publications.

Writing & Editing

My debut book, “With Love, Madras,” taught me everything about authoring and bringing a book to life.
In addition to authoring my own books, I am open to leveraging my writing, editorial, and creative direction skills to write, ghostwrite and edit projects.

Content & Social Strategy

I specialize in refining and defining brands' editorial voices across various platforms, including websites, social media, and newsletters. Trained in SEO tools such as Clearscope and Google Keyword Planner, I aim to deliver optimized content that is editorial at heart. 

Coaching

My journey into writing has been anything but linear, and I’m excited to share my insights with those aspiring to become freelance design writers or architects/interior designers looking to get published. Whether you need advice on pitching, building your bylines, connecting with publications, or understanding the ins and outs of getting your project published, I offer personalised 30 - 60-minute calls.

02

Full-Service Interior Design

Process Overview

I am involved in your project from conceptualisation to final install.

Stage 1 : Consultation

During this consult, I assess your property (online or in-person). This stage involves taking photos and measurements and discussing the objectives and vision of the selected space or your entire home.

Stage 2 : Design Package

I will provide a to-scale spatial and furniture layout, mood board and concept presentation to establish the final design direction.

Stage 3 : Execution

I will provide 3D Renders and a detailed sourcing list encompassing everything from furniture to decor, all curated to fit seamlessly within the mutually agreed-upon budget.

03

Remote Consults

Process Overview

Interior Design & Curation

Stage 1 : Consultation

During this consult, I assess your property (online or in-person). This stage involves taking photos and measurements and discussing the objectives and vision of the selected space or your entire home.

Stage 2 : Design Package

You will be provided with a personalized handbook that includes a detailed floor plan, mood board,
high-quality renders, and a comprehensive list of furniture and decor sources. Additionally, I will guide you through the presentation process, assist in setting up virtually, and offer styling recommendations to enhance your space.

04

90-Minute Design Consults

1: 1 Design Sessions

I offer personalised 90-minute calls where I delve into your space, help you develop an aesthetic, provide recommendations, or answer any questions. Please get in touch if you would like to schedule a session.

05

Staging

CSP Certified Home Stager

2023 - Now

I currently work for Rutherford Design, a Toronto-based home staging company. Below are some of the staging projects I have worked on this past year.

A living room featuring hardwood floors and a large window.
A dining room across a kitchen with hardwood floors, large windows, and a dining table.
A living room with a black and white rug and a TV, showcasing modern interior design.
A cozy apartment bedroom a large bed, white linen, and two windows.
A dining room with wooden floors, a large glass table and chairs.
From designing your dream space to crafting captivating narratives, let's collaborate to bring your vision to life. I’m currently  available for design (in-person and remote) and writing engagements.
Get in Touch
Get in Touch

Client Impressions

​​I have worked with Ashna for approximately one year in her role as a freelance writer for Livingetc magazine, where I serve as the Features Editor. Ashna consistently demonstrates high professionalism and insight in her writing, adding nuance and a compelling sense of interest to her copy. Her open-minded and receptive approach to feedback underscores her credibility as a design journalist. It has been a pleasure working with Ashna, and I highly recommend her for her writing skills and collaborative style.
Varuni Mohan
I had the pleasure of having my independent home designed by Ashna. Most designers understand their clients needs. But Ashna takes it one step further, with her endless patience to refine every detail, whether it’s the furniture or the design of the bolt you need for the front door! She strives to give her clients a home they will cherish and have wonderful memories in. She is 150% involved and is full of ideas to make your home unique and authentic to your personality. It was an absolutely joyful experience to co-create my home with her!
Indira Reddy
Working with Ashna was a very fulfilling experience. When we collaborated on her book With Love, Madras, she was tenacious and committed, two qualities that saw her to the finish line with a published book under her belt today, an incredible achievement. Her writing is inviting and warm, and she shows a lot of heart and honesty on the page. She's great at taking feedback, sticking to deadlines and producing top-quality work.
Renuka Vasu
Selected Work
Selected Work
Selected Work
Selected Work

Selected Work

Selected Work
Selected Work
Selected Work
Selected Work

Brands I’ve worked with

Client LogoClient LogoClient LogoClient LogoClient LogoClient Logo
Client LogoClient LogoClient LogoClient LogoClient LogoClient Logo
Client LogoClient LogoClient LogoClient LogoClient LogoClient Logo